Before I attended the Outdoor Retailers show last month, I thought it was pretty much a lost cause to still find socks that were made in the USA instead of in some developing country. I was wrong. Among the sea of sock manufacturers there I found a few that are still employing Americans and using facilities on home soil. In comparing their prices to some of the others shipping things over from China, the prices aren’t all that different either—these are, after all, quality socks that cost more than $10 a pair anyway.
So get your Chinese cotton tube socks for a buck a pair at Wal-mart, but turn to these brands for working out, hiking, and travels when you’ll be walking a lot. Here are a few I’ve been trying out and some info on what makes them special.
Swiftwick
A company that announces they make “the best sock you’ll ever wear—guaranteed” is obviously confident that they’re putting something good on your feet.
These guys are based in my home state of Tennessee and they set themselves apart in a few different ways. Their Olefin fiber socks retain less than .01% of their moisture and they’ll even float they’re so light. Naturally these sock dry quickly and they resist deterioration from perspiration and detergents. They make a compression sock (which I tried out) that uses 100% olefin, plus other sizes where it’s mixed with other fabrics. Thicker models use merino wool with a mix of nylon and lycra, making them comfortable but stretchy. Naturally the thicker the sock, the more strategic cushioning is built in.
Swiftwick socks start at a list price of $11 and go up to $23 for full-blown thick compression socks rising to your knee. They aim to be carbon neutral in their practices and use a bare minimum of packaging. They have a ballsy guarantee too: if you don’t like what you bought, send it back and they’ll replace it with your choice—including a competitor’s product from off their shelf. You can find their products at many independent bike shops: see this dealer locator.
Goodhew
Not to be outdone on the bold claims side of things, Goodhew’s products are billed as the “the finest socks you will find anywhere at any price.” I can’t vouch for that since I haven’t tried them all, but these are certainly comfortable and high-performance. Their socks feature “flat toe seams, ring-toe cushioning, Y-heel construction, arch support
and turn welt tops.” Sure, that’s gobbledygook to most of us just looking for some nice socks for hiking on mountain trails, but let’s trust that all this adds up to something you’ll love.
I have been trying out two pairs from Goodhew. One pair is made with a mix of lambswool and Alpaca wool—but with the requisite synthetics blended in to make them form-fitting. The other is 75% merino wool, in a soft version they call “Cashmerino.” (Catchy eh?) These are more all-around winter socks, as are many of their styles—meant to be cushioned enough for long days of walking but look good enough to wear with a pair of nice pants. Like Swiftwick, these guys are based in Tennessee, but in Chattanooga. They have a full product quality problem replacement guarantee and besides manufacturing in the U.S., are trying to source all the materials they can from domestic sources as well.
Get them for $12 to $20 online at Rock Creek or check this retail locator.
Darn Tough Vermont
Heading up north to Vermont, this company says, “If our socks aren’t the most comfortable and durable socks you’ve ever worn, return them for your money back.” Of all the ones I tried on for this round-up, I have to say I liked these the best.
In all fairness though, they were the thickest and it’s been a darn cold winter. This company was a favorite of many retailers at the Outdoor Retailers show too, so this brand is the easiest to find of the three, available at Backcountry.com and Campmor.
Their material of choice is soft wicking merino wool but they also make a Coolmax blend. All feature “form fitting toe boxes to sculpted heel pockets and knit-in elastic support at the arch.” Darn Tough socks come in a wide variety of styles and as you’d expect from a company in Vermont, there are plenty of ski socks and hiking socks to choose from. They don’t have to go very far to test them out. Most are priced in the range of $10-$22 per pair depending on how much material goes into them.



#1 by Colette - February 18th, 2010 at 10:17
I bought a pair of Darn Tough 1/4 merino socks a couple of years ago on a whim before a hiking trip, and they are far and away my favorite socks. No blisters, wick nicely, not too hot or cold. Advantage that I can wash them in the sink and they dry overnight.
Going to try the coolmax version next.
(Never thought I’d love a sock so much, but I’ve been really impressed, so wanted to share)
#2 by Tim - February 18th, 2010 at 10:33
Thanks for the feedback Colette—we love to hear how these things are working out for other people!
#3 by Leigh - March 1st, 2010 at 12:24
I’m a cyclist and trail runner and I must say the Swiftwick’s are my fav. Summer I run the Ole’s and winter/all trail running I run Merino’s. They all help my circulation with compression too!
Great site btw-I’ve enjoyed perusing it!